Market Entry / Distribution
Connecting
technology with
opportunity.
Extra Teknoloji helps innovative technology companies enter new markets, build strong commercial partnerships and scale through distribution, business development and strategic market execution.
From Istanbul. Built for connection.
Who We Are
The right technology.
The right market.
Extra Teknoloji brings together market insight, business development and distribution to help technology brands turn potential into commercial progress. Based in Istanbul, our focus is Türkiye, with selected regional opportunities developed through partnerships.
We don’t simply distribute technology. We build markets around it.
What We Do
From Market Entry to Sustainable Growth
01
Market Entry & Distribution
We help technology brands evaluate market potential, establish the right commercial structure and build effective distribution channels.
02
B2B Sales & Business Development
We connect technology solutions with corporate customers, channel partners and strategic accounts.
03
IoT & Connected Solutions
We work with connected devices, smart systems and IoT technologies designed to solve real-world business challenges.
04
Startup Growth & Commercialization
We support emerging technology companies in transforming innovative products into commercially scalable businesses.
05
Strategic Consulting
We provide market intelligence, go-to-market strategy, positioning, channel planning and commercial development support.
06
Channel Development
We create and develop relationships across operators, retailers, e-commerce platforms, system integrators and specialized B2B channels.
Technology Focus
Technologies We Believe In
IoT
IoT & Connected Devices
Smart sensors, connected hardware, automation, tracking and intelligent ecosystems.
AI
AI & Emerging Hardware
AI-enabled devices, edge intelligence, smart assistants and next-generation hardware.
HOME
Smart Home & Smart Living
Home automation, security, energy management, connected appliances and lifestyle technologies.
TECH
Consumer Technology
Innovative electronics, wearables, mobile technologies and emerging consumer categories.
B2B
Enterprise & B2B Solutions
Technology solutions designed to improve productivity, efficiency, connectivity and business operations.
MOVE
Mobility & Automotive Technology
Connected mobility, smart transportation, EV technologies, charging and in-vehicle solutions.
START
Startup Technologies
Early-stage products, disruptive business models and scalable technology innovations.
For Technology Brands
Looking to Enter Türkiye?
Entering a new market requires more than a distributor. It requires local knowledge, the right channels, commercial execution and long-term market development. Extra Teknoloji works with international technology brands to build structured and sustainable market-entry strategies.
Market Assessment
Go-to-Market Strategy
Distribution Development
Retail & B2B Channels
Commercial Partnerships
Brand Development
B2B Solutions
Technology Built Around Business Needs
We connect organizations with innovative technology solutions that create measurable business value. From connected devices and IoT platforms to enterprise hardware and specialized technology solutions, we focus on identifying the right solution for the right business challenge.
IoT Solutions
Corporate Technology
Connected Infrastructure
Smart Workplace
Industry Solutions
Technology Consulting
Startups
From Innovation to Market
Great technology needs a strong commercial strategy. We work with startups and emerging technology companies to turn promising products into scalable market opportunities.
Market Validation
Product Positioning
Go-to-Market Strategy
Sales Development
Channel Building
Strategic Partnerships
Regional Expansion
How We Work
A Structured Path to Growth
01
Discover
We identify technologies, market opportunities and potential partnerships.
02
Evaluate
We assess product-market fit, commercial potential and strategic alignment.
03
Build
We create the right market-entry, channel and sales structure.
04
Launch
We execute with partners, channels and customers.
05
Scale
We develop sustainable growth and expand successful business models.
Markets
Türkiye first. Regional ambition.
Our starting point is Türkiye. We explore opportunities in Dubai and selected MENA markets with the right local partners, a defined commercial scope and a market-by-market approach.
Insights
Ideas beyond
the everyday.
Perspectives on technology, business and life. Notes, questions and observations from a world in motion.
EXTRA / Insights
A space for new perspectives.
Our journal is taking shape. Technology, entrepreneurship and life — considered from a different angle.
Partnerships
Let’s Build the Next Opportunity.
Whether you are a global technology brand entering Türkiye, an innovative startup looking for commercial growth, or a business searching for the right technology solution, we would like to hear from you.
Corporate inquiries
x@extratr.com+90 542 100 8080Istanbul office
Ünalan Mah. Libadiye Cad.Emaar Residence E2407
Üsküdar, İstanbul, Türkiye
Start a conversation. No personal phone number required.
Email our team